Urban Pharm

URBAN PHARM

branding
packaging
print

Urban Pharm is a small business founded by two friends over kitchen tables, coffee, and a shared delight in the power of food and drink to deeply nourish. Their first product is shrubs (or drinking vinegars) that use simple ingredients like raw apple cider vinegar, raw honey, fruits, and botanicals to enliven cocktails, mocktails, and the everyday. While drinking vinegars are typically found within the world of health and wellness, founders Anne and Jill wanted Urban Pharm to speak more towards the vibrant joy one feels when drinking something that’s good for you in mind, body, and spirit. So when it came to branding, we infused color and texture with hand crafted details at every turn. It’s bright, creative, and delicious. Just like their products.